Rain-X®, a market leader in wiper blade technology, and Advance Auto Parts, a leading automotive aftermarket parts provider in North America, will serve as the primary sponsors on Brandon Jones’ No. 33 Chevrolet Camaro for the NASCAR XFINITY Series season-finale at Homestead-Miami Speedway on Nov. 19, 2016.
The partnership with Richard Childress Racing (RCR) will highlight the new Rain-X Latitude® Water Repellency Wiper Blades, available at participating Advance Auto Parts stores nationwide and in Puerto Rico. The new blades feature the proven wipe quality of Rain-X Latitude blade, now with an advanced technology that coats windshields with repellency benefits for even better driving visibility.
“I am proud to partner with Rain-X and Advance Auto Parts to help promote the Latitude Water Repellency Wiper Blades on the No. 33 Chevrolet Camaro at Homestead-Miami Speedway,” said Jones. “I use the wiper blades on my personal vehicle and they help me see clearly in all weather conditions. We hope the conditions will be right to put the No. 33 Chevrolet Camaro in Victory Lane and contend for the NASCAR XFINITY Series championship that weekend at Homestead-Miami Speedway.”
“Advance Auto Parts has a long and successful history with the Rain-X brand. We are especially excited to partner with them at Homestead to cheer Brandon on, and to introduce race fans there to our Speed Perks customer loyalty program. We hope everyone attending will stop by the Rev it Up! Tour RV onsite to learn more about the cost-saving program offered by Advance,” said Advance Auto Parts Chief Marketing Officer Walter Scott.
“Rain-X is proud to add a new chapter in our on-going partnership with two recognized market leaders, Advance Auto Parts and RCR,” said Harley Johnson, Director of Brand Management for Rain-X.
About ITW Global Brands:
ITW Global Brands specializes in servicing the auto aftermarket, selling car care products under the Rain-X, Black Magic, Gumout, Blue Coral, NOS, Slime, Permatex, Fast Orange, Genuine Innovations, and Fix A Flat brands. These brands compete in the wiper blade, appearance, tire repair and performance product segments of the aftermarket. For the last 40 years, Rain-X has provided drivers with products to help them outsmart the elements.
About Advance Auto Parts:
Advance Auto Parts, Inc., a leading automotive aftermarket parts provider in North America, serves both professional installer and do-it-yourself customers. As of April 23, 2016 Advance operated 5,086 stores and 125 Worldpac branches and serves approximately 1,300 independently owned Carquest branded stores in the United States, Puerto Rico, the U.S. Virgin Islands and Canada. Advance employs approximately 74,000 Team Members. Additional information about the Company, employment opportunities, customer services, and on-line shopping for parts, accessories and other offerings can be found on the Company’s website at AdvanceAutoParts.com.
About Richard Childress Racing:
Richard Childress Racing (rcrracing.com) is a renowned, performance-driven racing, marketing and manufacturing organization. RCR has earned more than 200 victories and 15 championships, including six in the NASCAR Sprint Cup Series with the legendary Dale Earnhardt. RCR was the first organization to win championships in the Sprint Cup Series, NASCAR XFINITY Series and NASCAR Camping World Truck Series. Its 2016 Sprint Cup Series lineup includes two-time NASCAR champion Austin Dillon (No. 3 Dow/American Ethanol/Cheerios/AAA Chevrolet), 2011 Brickyard 400 champion Paul Menard (No. 27 Menards Chevrolet) and 2008 Daytona 500 champion and 2013 Brickyard 400 winner Ryan Newman (No. 31 Caterpillar/Grainger/WIX Filters Chevrolet). Its XFINITY Series program includes a multi-driver lineup with Austin Dillon and Paul Menard (No. 2 Rheem/Menards Chevrolet), 2012 Camping World Truck Series Rookie of the Year Ty Dillon (No. 3 Bass Pro Shops/Rheem/WESCO/Red Kap Chevrolet), Rookie of the Year contender Brandon Jones (No. 33 Menards/Nexteer Chevrolet) and Brendan Gaughan (No. 62 South Point Hotel & Casino/WIX Filters/U.S. Cellular Chevrolet).
For additional information on today’s announcement, and all that’s happening at RCR, please visit rcrracing.com.